"Rainbow Smile" is a large federal chain of stores specializing in self and home care. Under the brand name "Rainbow Smile", there are over 1,100 stores with a total retail space of over 180,000 square meters in 33 regions of Russia. The assortment of stores consists of about 15,000 items. The first "Rainbow Smile" stores were opened in 2001 in St. Petersburg, and in 2021, the brand celebrated its 20th anniversary. The chain operates in a drugstore format and is the largest in the North-West and Volga regions, as well as the second largest drugstore chain in Russia. At "Rainbow Smile", customers can find everything they need for personal and home care. From skincare and hygiene products to household essentials and cleaning supplies, the wide range of products caters to the diverse needs of modern consumers. With a focus on quality and affordability, "Rainbow Smile" provides customers with a convenient one-stop-shop for all their daily needs. What sets "Rainbow Smile" apart from other retailers is its commitment to customer satisfaction. Each store is designed to create a welcoming and pleasant shopping experience, with knowledgeable and friendly staff ready to assist and offer advice. In addition, the chain regularly offers promotions and discounts, making it the go-to destination for savvy shoppers looking for great deals. As the brand celebrates its 20th anniversary, it continues to expand and improve, bringing the best products and services to its loyal customers. With a strong presence in both major cities and smaller towns, "Rainbow Smile" strives to make self and home care accessible to everyone. It's no wonder why "Rainbow Smile" has become a household name and a beloved choice for anyone looking for quality products and exceptional service.